Entern-Öder-Kentern is a distinctive German belly boat brand founded on 01 March 2021 by angler Johannes Lohff, a passionate fisherman and active member of one of the world’s largest belly boat fleets. From the start, the brand has been built around personality, community, and an unmistakable identity within the belly boat scene. Positioned as a label “for belly boat captains,” Entern-Öder-Kentern combines humor, attitude, and a strong commitment to the lifestyle that surrounds belly boat fishing.
Driven by a small but dedicated team, the brand quickly gained recognition for its bold presence and close connection to the belly boat community. Johannes is frequently supported by team member Lena, who plays an active role in operations and brand activities. Their dynamic and recognizable style has contributed significantly to the brand’s visibility and growing following within the scene.
The brand’s rising popularity also attracted media attention, including interest from German broadcaster DMAX, highlighting its cultural relevance within the belly boat world. At the turn of 2022, Sebastian Parusel and Rene Possekel joined under the Entern-Öder-Kentern flag, marking a new phase of growth and further strengthening the brand’s community-driven momentum.
Entern-Öder-Kentern embodies the spirit, humor, and community that Bellyfiction stands for. Their strong identity, cultural relevance, and close connection to belly boat anglers make them a natural and authentic partner within the Bellyfiction event.
Entern-Öder-Kentern focuses on lifestyle-driven products connected to belly boat fishing culture. Their range reflects the brand’s identity, combining functional items with expressive designs that resonate with the belly boat community.
The assortment includes branded merchandise, accessories, and selected fishing-related items that emphasize individuality, attitude, and belonging. Rather than mass production, the focus lies on connection, recognition, and shared passion within the scene.
By blending fishing culture with branding and community engagement, Entern-Öder-Kentern offers more than products—it represents a mindset closely tied to belly boat fishing.
Bellyfiction is an international belly boat and kayak fishing event organised at Fishing Adventure, the largest fishing lake in the Netherlands.
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